[ RETAIL & FMCG ]

Demand Forecasting and Inventory Optimiser

Procurement teams across thousands of SKUs cannot forecast each one by gut. Single-model approaches break on the long tail. We built a hierarchical forecasting system that picks the best model per SKU-store combination automatically, runs 12-month rolling forecasts on a scheduled pipeline, and surfaces exception alerts to buyers when reality diverges from the procurement plan.

Demand Forecasting and Inventory Optimiser

Client

A regional FMCG retail group

Timeline

Multi-month delivery

Role

Hierarchical demand forecasting

Team

Pod: ML + data engineering

Year

2024

Industry

Retail and FMCG

01. The Challenge

Demand patterns vary wildly across thousands of SKUs. Seasonal products, promotional spikes, new launches, and regional variation defeat a single forecasting approach.

Procurement decisions are made weeks in advance with limited visibility. The result is persistent stockouts on top movers and overstocking on slow sellers.

Challenge Context
01 · Context
Solution Architecture
02 · Architecture
Outcome Results
03 · Outcome

[ Impact ]

Per-SKU

Model selection across the catalogue

12 months

Forward forecast horizon

Exception-driven

Buyers alerted only on divergence

Hierarchical

Roll-up by store, region, and category

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